Questions have been pouring in to our mailbox regarding the Certification process. Here are your most frequently asked questions, answered.
Why was the company Made in USA Certified created? +
Many U.S. manufacturers were upset there was limited oversight and enforcement when it came to claiming a product was made in the USA.
They complained many of their competitors were actually importing products and a large percentage of their components, and then “claiming” they were made in the USA on their product and packaging.
There was little to no regulatory oversight or anyone checking this claim, so, these companies were able to falsely make the made in the USA claim and underprice the true made in the USA manufacturers.
Additionally consumers were buying products that weren’t necessarily up to the same safety/health standards and retailers were inadvertently featuring false claims. A system was needed to help protect/highlight the truthful claims of the legitimate U.S. manufacturers from the misleading ones.
Are there other companies that do the same certification as Made in USA Certified®? +
A few businesses have popped up to ride on the “Made in USA” bandwagon and now say they “certify” Made in USA claims, but in reality they are simply self-certification processes that are potentially wrought with fraud.We are the only company that does a full supply chain audit---so much so, that we have earned a reputation in the industry as the leaders in certification for the “Made in USA”,“Product of USA” and “Service in USA” claims. We have been endorsed by President BillClinton in his book “Back to Work”, and by Democratic Whip & Leader of the Make it in America agenda for the White House, Steny Hoyer, along with Republican Senator,George LeMieux.
How does one become Made in USA Certified®? +
We have a proprietary supply chain audit system we use to identify the percentage of U.S. components value, within a product, and the last place of substantial transformation. We also evaluate the cost of direct labor and the cost of direct manufacturing overhead.
What are the various Made in USA Certified® seals? +
To help ensure transparency and clarification for consumers wanting to purchase “Made in USA” products; Made in USA Certified now offers (4) distinct seals available to manufacturers.
The Product of USA Certified Seal, Grown in USA Certified Seal require 100% U.S.content. “Product of USA Certification” is for food products that are grown, raised or produced.
The Service in USA Certified Seal requires 100% of the labor force be in the United States of America. . “Service in USA Certification” is for service based businesses min the U. S., like call centers, customer support, software developers, and accounting,etc.Companies that qualify are issued a unique identifying number for more complete traceability. Read More
What benefits do companies receive by being certified? +
Many of our certified clients have seen tremendous growth in their businesses that they directly attribute to the fact that they are certified. Many have acquired large export contracts and other have expanded their facilities and hired many more workers.
Truly our goal is to help companies maximize their authentic “Made in USA” brand equity so, they can flourish, grow and create more jobs. We proudly stand with our member companies to 1) promote “Made in USA” products & brands 2) raise awareness of the importance of Buying American 3) advocate on behalf of U.S. manufacturers, producers and service providers.
Additionally our certification enhances and builds brands, expands customer base, differentiates brands from their competitors, influences purchasing decisions, strengthens brands for exports and allow companies the opportunity to tell their “Made in USA” story.
What benefits do consumers receive by knowing what products are certified? +
Consumers that see the “Made in USA Certified”, “Product of USA”, or “Service in USA” seals or logos instantly know an independent, third party verified the claims to be true. This gives consumers a recognizable symbol to easily identify products that have been certified, and it gives them added assurance the claim is truthful.
What is the process to obtain certification? +
If a company wishes to obtain certification, they first contact our company via the web and request a free, no-obligation quote online. This form asks a short series of questions that give our company a general idea of the type of business, their size,products and number of components. We send a quote with 1-2 business days via email.
After the company pays via the online payment link, we issue initial documents that include a nondisclosure agreement and our licensing agreement. We also issue a request for a complete list of the company’s supply chain for each product to be certified. All this documentation is done electronically with a highly efficient digital signature and notary program.
Once our company receives all the completed documentation, our team begins the process of verifying the country of origin for each component and supplier. This process can take anywhere from three hours to several weeks depending on how fast the suppliers respond to us.
Manufacturing logistics and resource supply can be fluid. How do you take this into account once a made in USA certification has been given? +
We recognize these ongoing factors. We address this issue clearly in writing in our initial documentation requesting supply chain information. Each certified company signs an agreement that if for any reason their vendors should
change, it is their obligation and sole responsibility to immediately notify us with the information. If a company does not update us on a supplier change, they risk having
their certification temporarily or even permanently revoked.
There is a clear understanding of this with all our certified companies from the onset, and we get this in writing. All of our certified companies have done an excellent job of
keeping this information accurate and current. So far, no company’s certification has been revoked for this reason.
Made in USA Certified also sends a monthly email to each client proactively asking if any part of the supply chain has changed.
Do companies seek out this certification? +
Yes. Many companies are looking for independent verification for government contracts and need to prove they are “made in the USA” to qualify them in the bidding process.
Many companies also recognize the powerful marketing tool our seal is for their brand and product line. We lend third party instant credibility to the verification and certification of being “Made in USA”, “Product of USA”, and “Service in USA” claims.
Consumer Buying Preferences
Do you believe the majority of Americans look for products and
services made in the U.S. as a part of their purchasing decision? +
Absolutely. We see it everywhere from ABC World News with Diane Sawyer, to headline news almost daily. Our unemployment numbers that have hovered over8% the last 3 years is a constant reminder of the 2.8 million jobs that we have shipped overseas over the last decade.Now more than ever, consumers are actively looking to buy “Made in USA”. Consumers are checking labels and making much more conscientious decisions.
Buy Local movements are springing up everywhere. Without a doubt the country of origin differentiates U.S. goods from their competition.Multiple recent studies have shown that countries of origin have an impact on the willingness of customers to buy a product. This finding suggests that consumers have a relative preference to buy products from their own country.
A survey by FIND/SVP found “83% of respondents said they would buy “Made in America” products as their first choice if given the option between goods made in the U.S. and those made abroad.”
Additionally, according to Moody’s Economy.com, if every American spent an extra $3.33 on U.S. made goods every year, it would create nearly 10,000 new jobs. So, the good feeling of buying “Made in USA” not only supports companies to stay in business, it actually creates jobs. Now that is something we get really excited about.
Especially in today’s world of prices increasing weekly it seems on many staples, do you believe most Americans will put aside the preference, if one, for products made in the U.S. for a lower price point for products made in other countries? +
Now more than ever consumers see the connection between U.S. jobs and buying American. There is this false notion that if it is made in the U.S., it must be more expensive. That is just not always the case.
We believe there is a rise in “conscious consumerism” resulting in consumers making
less but more thoughtful purchases. We all have seen what the flood of cheap goods has done to our jobs and our economy. We believe consumers are consciously moving away from that purchasing behavior. In fact, a recent Boston Consulting Group study shows that over 80% of U.S. consumers prefer to buy American, versus just 60% just 2 years ago.
The United States has always been able to compete on quality, innovation and design. There is a pride resurfacing in America and the smart companies will take this opportunity to fully capitalize on this patriotic new wave we are experiencing across the board.
FAQ didn't solve your problem?
Get direct access to the team via phone, email or live chat.
The Nation's leading & only 3rd party certification source that conducts a full supply chain audit for USA - country of origin claims.